West Region Manager Retail & Wholesale - San Leandro, CA at Geebo

West Region Manager

3.
5 San Leandro, CA San Leandro, CA Estimated:
$86K - $109K a year Estimated:
$86K - $109K a year 1 day ago 1 day ago 1 day ago WHO WE ARE At Ghirardelli, we're on a mission to become a one billion dollar brand and beyond.
We want to be every consumer's first choice of premium chocolate, and we believe we can do that through our products and the way we do business, which are all inspired by our brand commitment to Making Life A Bite Better.
We are a company committed to both personal and professional growth and believe that each employee contributes directly to Ghirardelli's growth and success.
Under the direction of a Director or Team Lead, the Region Manager will be responsible for achieving sales, profit and instore conditions for assigned customers.
The Account Representative has responsibility for a group of customers within a geography.
This could be either direct customer responsibility or brokered customers.
In the case of brokered customers, the Region Manager is also responsible for providing direction to brokers and managing the broker relationship.
Achievement of goals are greatly influenced by the following objectives:
new distribution target attainment, trade promotion budget adherence/efficiency, forecasting excellence, expense management and achievement of Game Plan initiatives.
They should be the champion of the Ghirardelli premium brand name with the customer, enhancing the Ghirardelli premium image through appropriate pricing and promotional activities.
This is a remote role.
The territory includes CA, AZ, WA, OR, ID and HI.
The preferred location is Northern CA.
Requirements:
Works under the direction of direct manager to:
Deliver Sales Controllables Achieve NTS sales budget Achieve in-store presence objectives Spend trade funds within budget and ensure efficiency through ROI analysis Develop Customers and Lead Brokers Penetrate key customers and understand Ghirardelli business development opportunities at each customer Understand customer timelines and requirements:
proactively and constructively work back through the Ghirardelli cross functional teams to ensure alignment & success Create long term business relationships and foster a sustainable competitive advantage for Ghirardelli Develop strong team partnerships with our brokers and align them to the Ghirardelli Game Plan Be a Leader within the Company Demonstrate passion, commitment and integrity in all activities Treat confidential information as such Take both a top-line and bottom-line perspective on all issues Collaborate effectively across all functions Sell, Live, Demonstrate and Protect the Premium-ness of our Products Build the Ghirardelli Brand Equity by demonstrating quality in everything you do Achieve MAPS Objectives Assortment:
Develop and execute assortment reviews for key customers Develop ongoing distribution objectives for customer and/or broker teams.
Develop and execute new item presentations to meet current and future objectives Increase distribution of Ghirardelli and improve ACV of existing distribution.
Forecast all new item changes vs.
budget on a monthly and more frequent basis when needed.
Promotion/Pricing:
Plan and implement promotional plans with key accounts Price point management vs.
objectives which includes price change implementation as needed Develop selling tools for all brokers and distributor representatives Ensure accurate monthly forecasts for all promotional and non-promotional volumes Track all key initiatives on a timely basis Manage both trade, non-trade and CP funds to meet financial goals Work with broker analysts to maintain all deductions less than 60 days In-Store Excellence:
Work with both brokered and Ghirardelli retail sales teams:
Planogram development and adherence to match Ghirardelli goals All Ghirardelli products merchandised together (Premium portfolio blocks) Establish monthly goals/actions to deliver excellent in-store conditions Ensure proper POS is utilized and in place Other
Responsibilities:
Report sales and prepare category reviews/business reviews for key accounts as needed Travel to each broker office as needed Collect competitive activity on an ongoing basis and be a category expert for customers/brokers Be prepared for Ad Hoc tasks and projects helping internal resources on existing product analysis and new product launches.
Estimated Salary: $20 to $28 per hour based on qualifications.

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